White Papers
Ready to jump into the next generation of SMM with CVENT?
- # White Papers
- # Event Solution
- # North/South Americas
- # Europe
- # Asia
- # Hawaii
- # Korea
- # China
- # Oceania
- # Micronesia
Introduction: A New Era of Strategic Meetings Management with JTB and Cvent
The meetings and events industry has witnessed a seismic shift in recent years. With the proliferation of advanced technology, the demand for seamless, efficient, and data-driven event management has soared. This shift has brought Strategic Meetings Management (SMM) to the forefront as a vital practice for optimizing the planning, execution, and analysis of corporate events.
