An incentive trip is a general term for a form of reward in which companies invite their top performers and customers to go on a trip, where the company provides them with recognition and unique experiences. This type of incentive serves as a motivational tool for participants, fosters teamwork, and creates a sense of unity within groups. Sponsoring companies and organizations hold these trips as part of their endeavors to enhance their organizational strength and drive sales.
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Experience Japan for Your Next Incentive Trip
2024.11.07
- # Knowledges
- # Event Solution
- # Group Travel
- # North/South Americas
- # Europe
- # Asia
- # Hawaii
- # Korea
- # China
- # Oceania
- # Micronesia
What is an Incentive Trip?
Nowadays, incentive trips cover multiple aspects of the business event term MICE (Meeting, Incentive, Convention, and Exhibition), meetings (M), and incentives (I) in particular. By incorporating elements of MICE, these trips enable both personal enjoyment and professional development through networking, shared achievements, and exclusive cultural experiences. Now is the time to consider holding incentive trips, meetings, and events in Japan, which can yield great results for both internal and external participants.
The Attraction of Japan
Japan, with its unique blend of modern sophistication and rich cultural heritage, provides distinctive, immersive experiences—from traditional tea ceremonies and visits to historic temples to exploring bustling cityscapes and attending high-tech innovation hubs. One can wander through landmark districts in Kyoto, explore the neon-lit streets of Osaka, or find serenity in the picturesque landscapes of places like Mount Fuji and the Japanese Alps.
Each experience contributes to a deeper understanding and appreciation of Japan's rich cultural heritage. The warmth and hospitality of the Japanese people add an extra layer of charm to the country. This dedication to customer service is deeply rooted in Japanese culture and evident in various daily life aspects. The country’s exceptional hospitality standards, world-class infrastructure, and diverse offerings can inspire teams, build loyalty, and yield long-term benefits for both internal participants and clients. Japan not only serves as a backdrop for corporate events but also acts as a catalyst for personal and professional growth.
In 2021, the Davos Forum and the World Economic Forum (WEF) released their 2021 Travel and Tourism Development Index Report. Japan ranked first for the first time since the survey began in 2007.
With the outbreak of COVID-19 subsiding and demand for travel recovering, the number of visitors to Japan as of April 2023 is almost 2 million at 1,949,100 (figures provided by JNTO*).
Travel to Japan no longer requires a negative test certification, and masks are now a personal choice as it was back before the spread of COVID-19.
Many international visitors come to Japan for its beautiful nature, rich traditions, and unique mix of cultures. Japan boasts a long list of Natural World Heritage List. Japanese pop culture is also at the forefront of global trends, including everything from anime and manga to fashion and cars.
In particular, visitors consistently express high praise for Japan’s excellent food, cleanliness, and safety throughout all of its regions. The high standards of Japanese hospitality represented by its deep-rooted culture of “Omotenashi” are also widely adored. Omotenashi is a Japanese philosophy that emphasizes selfless hospitality and thoughtful service. It goes beyond simple good manners; it embodies a way of life that is wholly devoted to prioritizing the needs and comfort of others.
Genuine kindness and hospitality are at the heart of Omotenashi, whether you are staying at a traditional ryokan or a modern hotel in Japan. Whether in the rustic charm of a ryokan or the sleek elegance of a modern hotel, Omotenashi transforms a simple stay into an extraordinary experience. The cultural values of politeness, respect, and honor are foundational to the Japanese way of life, creating a warm and welcoming atmosphere for visitors.
Your Guide to Planning an Unforgettable Incentive Trip in Japan
Japan boasts an outstanding track record for hosting successful business events, making it an ideal location for your next incentive trip. Japan has an excellent track record of hosting visitors for business events. According to the International Congress and Convention Association (ICCA), 176,000 attendees participated in 527 meetings and events across 19 cities in 2019 - the highest number of participants in Asia and 7th in the world rankings.
With a wealth of experience, facilities, and other amenities, and the spirit of Japanese hospitality, you can rest assured that you will receive personalized services of the highest quality from the preparation stage and up to the conclusion of the events. Japan’s meetings and events professionals are well-equipped to handle the complexities of a multicultural audience with their expertise in multilingual services, cultural adaptability, and a focus on customized immersive experiences.
Embracing the spirit of Omotenashi, Japan’s renowned approach to hospitality, creates an atmosphere where every attendee feels genuinely valued and cared for—this unwavering commitment to service and quality positions Japan as a premier destination for international meetings and events.
Join us as we introduce the meticulous planning and unique experiences that make for an unforgettable and highly engaging incentive tour.
Define objectives and target audience
Establish the purpose of the trip (e.g., boosting employee morale, building relationships with clients, recognizing achievements) and identify the target audience (employees, top performers, partner companies).
Choose the destination and accommodation
The Japan Tourism Agency has designated 12 cities as “Global MICE Cities,” as they are ideal for holding conferences and other events for those in academia and industry. Those cities are Nagoya, Chiba, Fukuoka, Hiroshima, Kitakyushu, Kobe, Kyoto, Osaka, Sapporo, Sendai, Tokyo, and Yokohama. These cities offer facilities, public transportation, accommodations, and tourist attractions to cover any needs that travelers may have.
Meetings and receptions can also be held in unique venues, including historical Japanese buildings and cultural facilities.
*Some possible locations for events in meetings and receptions in Japan: State Guest House at Akasaka Palace in Tokyo, Nijo Castle in Kyoto, Group Special Events at Universal Studios Japan in Osaka, etc.
Hot spring resorts are also popular locations. The hot spring baths at these resorts are known for contributing to health and skincare. Groups can also enjoy traditional Japanese banquets at accommodations in these resorts.
Why not hold your event in such a location for an authentic Japanese experience?
Japanese experience fosters a positive, engaging environment that promotes team bonding, creativity, and relaxation. It’s a perfect opportunity to create lasting memories while immersing your team in the rich culture and natural beauty of Japan.
Select a captivating location in Japan that aligns with the trip's purpose, and book comfortable accommodations for participants. Showcasing the unique culture and natural experiences of different regions can create a memorable journey.
Plan unique experiences and activities
Incorporate local cultural experiences (such as tea ceremonies, cherry blossom viewing, and traditional crafts) and unique activities to make the trip special and memorable.
Coordinate transportation and schedule
Arrange transportation for smooth transitions between activities and adjust the schedule to ensure a seamless flow. Smooth logistics significantly impact participant satisfaction.
Prepare for attendee hospitality
Reflect the Japanese spirit of Omotenashi by providing personalized services, special gifts, and surprise elements tailored to individual needs, creating an unforgettable trip.
Ensure safety and risk management
Prioritize safety during the trip and establish protocols for emergencies. Prepare insurance options and communication methods to manage potential risks effectively.
Follow up after the trip
Collect feedback from participants post-trip to identify areas for improvement and express gratitude, reinforcing the company's commitment to building strong relationships.
When planning events in Japan, there are a few cultural nuances and logistical details to keep in mind:
- Many Japanese lack basic English communication skills. Therefore, communication problems, such as conveying detailed nuances, are likely to arise when preparing an event.
- When holding an event, hotel venues often have a “wedding block” rule, in which banquet hall venues and times are blocked to non-wedding events in order to ensure that wedding reservations can be received.
- Event dates also tend to be determined by the Japanese culture of Rokuyo, according to which certain days are believed to confer more fortune than others. It is necessary to understand this uniquely Japanese approach when booking a venue.
The tasks that planners involve themselves in can be overwhelming. JTB is ready to provide total support!
Built in 1958, Tokyo Tower is a powerful symbol of resilience and progress, standing as the tallest structure in the country for over 50 years. The iconic tower is a powerful symbol of resilience and growth, showcasing Japan’s rapid post-war progress. At 333 meters, Tokyo Tower is both an active broadcasting facility and an ideal spot for travelers. One can spot iconic landmarks, the bustling harbor, and on particularly clear days, even the majestic silhouette of Mount Fuji in the distance from its main and top decks, rising 150 meters above the city. At night, it transforms into a mesmerizing beacon, with its illuminations casting a radiant glow over the city. The "Diamond Veil" illuminations cascade over the tower, while "Landmark Light" paints it with dynamic hues, mirroring the shifting seasons and occasions.
How JTB can Help You
JTB provides total support for all aspects of organizing events related to incentive programs, including reservations at venues and destinations, negotiations with vendors and hotels, transportation arrangements, and event-day operations.
With the expertise of one of Japan's largest and most established companies, we guarantee a seamless and stress-free planning process for your incentive programs. From initial planning to the final details of your trip, our dedicated team is here to ensure every aspect is expertly managed, allowing you to focus on enjoying your experience in Japan.
Please feel free to contact us for help exploring Unforgettable Incentive Trip in Japan.
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